The 6th China International Consumer Goods Expo E-commerce International Cooperation Roundtable, organized by the Hainan Provincial Department of Commerce of Hainan Province and hosted by the China International E-commerce Center, will be held grandly in Haikou from April 13th to 14th, 2026. This conference, with the theme of "E-commerce · Hainan Unites for Win-Win - Jointly Expanding the Chinese Market and Sharing Global Opportunities", takes the opening of the Hainan Free Trade Port as an important opportunity, gathering diplomatic envoys from various countries in China and guests from all sectors of the global e-commerce field, to build a high-end and practical platform for international cooperation and exchange in e-commerce, promoting the alignment of rules and resource sharing in the e-commerce field, and facilitating the entry of high-quality global products into China and the expansion of Chinese brands overseas.

Global top-notch guests gathered together to

attend the event of international cooperation in e-commerce

As a core supporting event of the 6th China International Consumer Goods Expo, this e-commerce roundtable will gather top-notch guests from both home and abroad to create a high-level exchange event in the e-commerce field. This event is expected to have approximately 200 participants. Government officials and enterprise representatives from countries that have conducted or have intentions to conduct e-commerce cooperation with China, business departments from provinces in central and western China, leading domestic e-commerce platforms such as Taobao, JD, and Digu, as well as representatives from the entire e-commerce industry and related enterprises, will all attend. They will come together to pool the strengths of various parties in the global e-commerce sector, such as government, enterprises, academia, and research institutions, to jointly explore new opportunities and paths for international e-commerce cooperation. The event focuses on deepening exchanges and practical cooperation, and will conduct in-depth discussions on core issues such as policy coordination and industry connection in e-commerce development. Through e-commerce as a link, it will activate new driving forces for the development in the digital economy era and build an efficient bridge for high-quality development of international e-commerce cooperation.

Government and enterprises join hands to discuss development and

draw up a new blueprint for international cooperation in e-commerce

This roundtable meeting focuses on policy empowerment and open win-win cooperation. Representatives from government and enterprises will exchange views on the same platform and jointly explore new directions for international cooperation in e-commerce. Relevant leaders from the Ministry of Commerce and Hainan Province will attend the event and deliver speeches. The participating guests will share the development experiences of e-commerce in their respective countries and cooperation visions, presenting globalized and diversified ideas for e-commerce development, and injecting new vitality into international e-commerce cooperation. At the meeting, the person in charge of the E-commerce Department of the Ministry of Commerce will also release the key activities arrangement for global e-commerce cooperation in 2026, clarifying the development direction for subsequent global e-commerce cooperation, building a broader cooperation framework, and promoting in-depth and practical e-commerce international cooperation.

Precise alignment and practical negotiations 

facilitate the efficient implementation of cooperation outcomes

The conference is oriented towards practical cooperation. At the event site, there are various connection and negotiation sessions such as elevated tables for precise matchmaking and one-stop service stations, which provide a platform for precise and efficient supply-demand connections between domestic and overseas enterprises. Domestic e-commerce platforms, buyers, service providers, overseas enterprises, and exhibitors will conduct "one-on-one" and "one-on-many" in-depth connection and negotiation. At the same time, through various forms such as result display, signing, and interactive experience, the conference will showcase typical cases, story collections, "one country, one best-selling product" and other achievements in international e-commerce cooperation, visually presenting high-visibility and popular goods entering China through e-commerce channels from various countries. This will achieve the deep integration of the conference and exhibition, creating an immersive and highly efficient communication and connection experience, and turning high-level exchanges into real cooperation opportunities.

Deepen cooperation, seek common benefits, and write a new chapter in international cooperation in the e-commerce sector.

This e-commerce roundtable meeting focuses on the transformation of cooperation outcomes. After the roundtable meeting, a concentrated signing event for key cooperation projects will be held in the precise matchmaking and connection area. This will facilitate the implementation of a number of cooperation intentions in the e-commerce field, covering multiple core areas such as commodity exchange, industrial collaboration, and logistics support, achieving an efficient transformation from dialogue and communication to practical cooperation. 

During the conference, a series of visits and exchange activities will also be organized for the participants, further deepening the understanding and mutual trust between domestic and overseas enterprises, continuously expanding the cooperation space, and promoting the continuous deepening of international e-commerce cooperation. Digital empowerment, interconnection; meeting in Haikou, building the future together. This high-level event gathering global e-commerce forces will use e-commerce as a bridge, connect international cooperation opportunities, help Hainan Free Trade Port build a new benchmark for international e-commerce cooperation, establish an efficient and practical platform for international e-commerce cooperation, and write a brand-new chapter in global e-commerce cooperation!